Marek Zimmermann · E-commerce Manager Process-Driven Growth
I align people around shared e-commerce goals. Using data, I diagnose what's blocking growth and build processes and routines with the teams who run them, so the business grows according to plan.
My values
- Development
- Accountability
- Proactivity
- Self-awareness
- Humility
CliftonStrengths Top 5
- Individualization
- Achiever
- Analytical
- Focus
- Relator
How I Work
One rhythm across the whole company and my own team.
With Other Departments
From people, through data, to processes that deliver the plan.
Connecting Perspectives
I learn customer needs and the goals, KPIs and workflows of the departments and partners that drive sales. I consult on decisions that affect other teams, then take ownership of them.
Diagnosing with Data
I look for causes, not symptoms. I check what's holding back sales and margin, which opportunities we're missing and what that costs us. I prioritise by business impact.
Building Processes
I design and implement processes and routines together with the people who will use them. I automate repetitive work and make sure processes keep running without me.
Staying on Plan
On a fixed cadence, I compare results and project progress against the plan. I flag risks early and report deviations, up or down, right away, with a proposed course of action.
With My Team
From shared goals, through testing, to standards that last.
Setting Goals
We agree on ways of working, goals, priorities and metrics. Team goals follow from the company plan. Everyone knows what they own and how we'll know we've succeeded.
Working Together
I adapt my management style to the person and the task. I make time for regular 1:1s and feedback so everyone can grow. I remove blockers as they come up, so the team can focus on its goals.
Checking Results
We judge results and tests on data, not opinions. We talk openly about what worked and what didn't, without looking for someone to blame. Retrospectives are a regular part of our work.
Standardising What Works
What works becomes a standard: a process, a routine or documentation, so knowledge stays in the team. Once a quarter, we review it all and drop whatever no longer makes sense.
Experience
Career path from specialist to manager.
E-commerce Manager
Oct 2020 - PresentI lead D2C online sales for Helikon-Tex and Direct Action - from sales planning to technology and processes. I built the e-commerce team from scratch.
- Migration of two global brands' online stores to Magento 2, including integration with company systems.
- Implementation of PIM as the single source of product data - no manual data transfer, automated product publication across stores.
- Automation of returns handling and reduction of transaction fee costs.
- Implementation of a D2C sales planning process with regular performance tracking.
- Consistent delivery of D2C sales targets for both brands.
E-commerce Specialist
Aug 2018 - Sep 2020I was responsible for day-to-day store maintenance and coordination of development work.
Show details: E-commerce Specialist at Entire M
- Coordination with the software house (requirements definition, testing).
- Implementation of Marketing Automation (scenarios, segmentation) and email campaigns.
- Coding of landing pages and newsletter templates (HTML/CSS).
- Creation of process documentation and training materials for the team.
E-commerce Consultant
Dec 2019 - Jul 2020I led a recovery project after a failed store implementation on WordPress.
Show details: E-commerce Consultant at Polski Banan
- Technology audit and recommendation to migrate to a SaaS platform (Shoper).
- Management of the new store implementation with a new software vendor.
- Store configuration, front-end coding and Baselinker integration.
E-commerce Analyst
Nov 2016 - Jul 2018I was responsible for data analytics and sales channel optimisation.
Show details: E-commerce Analyst at Biogo.pl
- Configuration of Google Analytics and Google Optimize, and A/B testing.
- Launch and optimisation of Allegro sales through Baselinker integration.
- Optimisation of PPC campaigns (Google Ads, Google Shopping) - lower costs, higher ROI.
- Implementation of marketing automation and warehouse process improvements.
Skills
Tools and areas I work with.
Management
Ownership of e-commerce results: sales plan, cross-department collaboration, processes and team development.
Analytics
- GA4
- GTM
- SQL
- Power BI
- Excel
- Clarity
Technology
- Magento 2
- Pimcore
- Shoper
- Baselinker
- HTML/CSS
Marketplace
Digital Marketing
AI
Education
Bachelor of Engineering (BEng) in Information Technology
University of Lower Silesia (DSW)
2022 - 2023
Specialisation: E-commerce Developer (Magento).
Systems Engineering
Wrocław University of Science and Technology
2012 - 2016
Specialisation: Energy Systems.
Certificates & Training
APMG International
Inżynieria Personalna
Contact
Let's talk about e-commerce that grows according to plan.